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Professional Videography Has Been Flourishing

Videography is the process of capturing moving pictures/images on electronic media such as streaming media, videotape, hard disk, or solid state storage. Whether it is amateur or professional videography, the concept applies to and includes the methods of electronic production and post production. Videography is the equivalent of cinematography; the difference between the two lies in that images are recorded on electronic media in videography, whereas film stock is used for this in cinematography. The word was coined from the Latin ‘video’ which means ‘I see’ and the Greek ‘graphy’ which translate ‘write’ or ‘writing’. With the growth of digital cameras at the beginning of the 21st century, the distinction between cinematography and professional videography was no longer that apparent.

Both the amateur and professional videographer market have grown to include distribution together with production. Market segmentation was the result, based on the application: broadcast video, event video, corporate video and others. The development of the Internet has created a global environment in which videography covers many more fields than just shooting video with a camera. Thus, when depicting professional videography there are several categories to identify with distinctions between digital animation, web streaming, gaming, still slide-shows, video blogging, remote sensing, medical imaging, spatial imaging, and, in general, production of bitmap and vector-based assets. With the progresses in the fields of computers and the world wide web on the one hand and that of videography technologies on the other, videographers presently rely on all sorts of computer programs to work on pictures and videos. All they can use in the process includes software-driven solutions.

Not only in videography does the professional videographer operate the camera but he/she can also be in charge of the visual design of the production. Professional videography in particular, can thus compile music videos or just video releases, like in discography or filmography.

In professional videography the specialist spends many hours documenting on the videography event she or he is going to put on video. After the preparatory stages, the cutting of some scenes and the application of the music background that create the smoothing flowing video story take some more hours of work. Professional videographycan thus be defined as the art of capturing certain moments in time. The process requires vision and inspiration along with hard work and commitment. Besides the inspiration part, let us not minimize the importance of the gear quality that is responsible for the video features directly. Professional videography may thus start like any other profession with film school graduation or like a hobby by filming family and friends’ events.

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